“If you’ve ever used Strava (the popular ride tracking app) you will know the prestigious title known as KOM (King of the Mountain) or QOM (Queen of the Mountain). This online racing feature can bring out the competitive nature in people as they fight for the top of the leaderboard. This video shows you how people feel when they go for a KOM (or QOM).” – CREDIT: victoriabiker13

Strava is a website and mobile app used to track athletic activity via GPS. Its slogan is “The Social Network for Athletes”. The software provides a ranking of times on route segments, including top male and female performance. The current top male and female athletes for each section are awarded King of the Mountain (KOM) or Queen of the Mountain (QOM) respectively.